但广告化并不天然等于价值创造。当所有商户都必须通过竞价才能被看到时，广告费便从增量工具演化为入场券。单个商户的理性选择，是继续加价以维持原有订单量；但从整体看，供给侧为此付出的总成本却在不断上升，而需求并未同步扩大。平台收入提高，但供给侧整体并未获得更多有效需求，反而陷入内耗式竞价。这种结构下，广告化更像是将抽佣换了一种更隐蔽的形态，甚至加剧了零和博弈。
甚至「灵动岛」本身，也是一个完全触控交互的功能特性，用鼠标反而还有点不太自然。
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Samsung didn't swing for the fences this time around, producing phones with a few cosmetic tweaks and upgraded internals. Meanwhile, Samsung is investing even more in AI, saying the S26 series includes the first "Agentic AI phones." Despite limited hardware upgrades, the realities of component prices in the age of AI mean the prices of the two cheaper models have gone up by $100 this year. The Ultra remains at an already eye-watering $1,300.
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